Mental Health Fiesta
2019/ Identity Design, Branding & Brand Collaterals
Client: Mental Health Foundation
The visuals were developed by asking multiple design students to represent ‘Hope’ ‘Love’ ‘Strength’ and ‘Resilience’ using only geometrical figures. The reason geometrical figures were chosen was because the client requested the representation of “emotion in abstraction”. The representations were then studied and compared, and common symbols were combined to form the above visual.
Typography and Colour Palette
The event was held in the most esteemed medical Institute of India, All India Institute of Medical Sciences (AIIMS) New Delhi on 04, October, 2019.